Can you believe there is only one mass media that represents women’s rights in Korea? You might have heard about my country and some people think Korea is a developing country or poor after the Korean War about 60 years ago. However, as the Korean economy has grown, Koreans have got more money in their pockets than ever before, and so they began to think about the quality of their lives and their rights. Now they are aware what mass media delivers to them and how they are manipulated by faulty information. As the Prime Minister in Italy, Silvio Berlusconi, does right now, the president of Korea is also taking control of news papers and broadcasting stations. There were many demonstrations in the capital against this situation.
However, people are so quiet about women’s rights. Like most of the mass media do in the world, Korean mass media has shaped the image of women. The idea isthat women can be loved when they are pretty, sometimes sexy, doing house work well, and not to be over 110 lb. no matter if they are tall or not. If there is an issue about women’s rights and someone makes speech about it, men ignore or they consider it as crappy things. It is not saying too much that many women are trying to make their body shape in the size of 2 or 0 and their dream is to get married to a rich man. They think that is the only way women can succeed because that is the theme of all drama on TV. People know that this is not right but few people actually bring this subject to the public and most people do not care about this.
When I was trying to find the organizations or media industry, I realized that people really do not have an interest in this topic. There are few women's organizations but only one mass media, a magazine. Women News is a weekly magazine and they were formed in 1988 by Kea Kyung Lee who is a governor. As stated in the article of Women in Media Fact Sheet, "Women and people of color are sorely lacking as media owners and high-level executives". It is very hard women have media ownership in Korea too. However, Lee uses her reputation to develope her goal of spreading the women's rights. They are focusing on issues like feminism, female politicians, women’s rights activists, women’s CEOs, Women’s culture and covering various articles relating to women. The magazine has a website so even if people do not buy the magazine, they easily can read articles and it is free. Because the magazine deals with different parts of society such as politics, economy, culture, book reviews, people’s life, networks, and men’s views, it does not feel boring.
The magazine company does not just publish the weekly issues, but also create cultural projects such as free concert, marathon, Women News exhibition, women’s leadership award, anti-miss Korea festival, and award, called Husband and Wife Equality award. The husband and wife equality award is famous. The Ministry of Gender Equality and Women News jointly established this award for this couple, who are equal in marriage. According to research and interviews, the couple, who were given the award, has equality decision making, the sharing housework, child custody, and property rights. Women News selects people, who have played a leading role in society, and who have contributed to the spread the sense of equality to the public.
The company is not just publishing the magazine,but also keeps creating the projects that people can have an interest so that they hold awards such as best company award, best brand award, best CEO award, and best female leader award annually. They know that their marketing strategy using the power of opinion leaders for gaining fame is effective and it is also very helpful to share their ideas as well.
They have a website but unfortunately they do not offer English version of it.
Here is the link : http://www.womennews.co.kr/
However, people are so quiet about women’s rights. Like most of the mass media do in the world, Korean mass media has shaped the image of women. The idea isthat women can be loved when they are pretty, sometimes sexy, doing house work well, and not to be over 110 lb. no matter if they are tall or not. If there is an issue about women’s rights and someone makes speech about it, men ignore or they consider it as crappy things. It is not saying too much that many women are trying to make their body shape in the size of 2 or 0 and their dream is to get married to a rich man. They think that is the only way women can succeed because that is the theme of all drama on TV. People know that this is not right but few people actually bring this subject to the public and most people do not care about this.
When I was trying to find the organizations or media industry, I realized that people really do not have an interest in this topic. There are few women's organizations but only one mass media, a magazine. Women News is a weekly magazine and they were formed in 1988 by Kea Kyung Lee who is a governor. As stated in the article of Women in Media Fact Sheet, "Women and people of color are sorely lacking as media owners and high-level executives". It is very hard women have media ownership in Korea too. However, Lee uses her reputation to develope her goal of spreading the women's rights. They are focusing on issues like feminism, female politicians, women’s rights activists, women’s CEOs, Women’s culture and covering various articles relating to women. The magazine has a website so even if people do not buy the magazine, they easily can read articles and it is free. Because the magazine deals with different parts of society such as politics, economy, culture, book reviews, people’s life, networks, and men’s views, it does not feel boring.
The magazine company does not just publish the weekly issues, but also create cultural projects such as free concert, marathon, Women News exhibition, women’s leadership award, anti-miss Korea festival, and award, called Husband and Wife Equality award. The husband and wife equality award is famous. The Ministry of Gender Equality and Women News jointly established this award for this couple, who are equal in marriage. According to research and interviews, the couple, who were given the award, has equality decision making, the sharing housework, child custody, and property rights. Women News selects people, who have played a leading role in society, and who have contributed to the spread the sense of equality to the public.
The company is not just publishing the magazine,but also keeps creating the projects that people can have an interest so that they hold awards such as best company award, best brand award, best CEO award, and best female leader award annually. They know that their marketing strategy using the power of opinion leaders for gaining fame is effective and it is also very helpful to share their ideas as well.
They have a website but unfortunately they do not offer English version of it.
Here is the link : http://www.womennews.co.kr/
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